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Social media plays an important role in marketing. Not only does it cost very little, but it’s a quick way to get valuable content to large audiences with a personal touch. Social media platforms are non-negotiable, but are you effectively utilizing them to meet your business’s goals? In her article, “How to Turn Your Business…

When the Academy of Motion Picture Arts and Sciences maxxed-out its on-premises infrastructure, it turned to Microsoft Azure to expand its capacity into the cloud. It also leaned into Azure DevOps to improve collaboration between development and infrastructure teams and used Visual Studio to develop new streaming apps across Windows, Mac, Android, iOS, and tvOS—delivering…

The City of Corona, California, had an aging IT infrastructure that didn’t adequately serve the government’s or the public’s needs. To address the issue, Corona deployed Microsoft 365, which includes Windows 10, Office 365, and Microsoft Enterprise Mobility + Security. With its modern solutions in place, the city now resolves many IT issues in 10…

In an era of sensory overload—or, perhaps just ‘overload’—we need to be extra-sensitive to the content and delivery of our marketing messages. We don’t want to be the “one more thing” that’s bombarding consumers; rather, we want to be fresh, unique and different. Lora Kratchounova, founder of Scratch Marketing + Media, says that the best…

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